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Business Strategy7 min read
Airbnb: How Two Broke Designers Sold Cereal Boxes to Build a $100 Billion Company
In 2008, two designers in San Francisco couldn't pay rent. They blew up air mattresses, called it 'AirBed & Breakfast', and were rejected by every investor in Silicon Valley — seven times. They survived by selling political-themed cereal called Obama O's and Cap'n McCain's at $40 a box. 15 years later, Airbnb is a $100+ billion public company that does more bookings than the world's top 5 hotel chains combined.